The slump in the e-business industry in late 1990’s created the need to create a
more strategic and formulated focus for achieving growth. Business opportunities continue to
evolve daily and it is almost impossible to keep up to date with the latest developments
and their potential impact on your sales. (positive or otherwise)

Rixen is constantly evaluating the latest technologies to identify where they will
add most value, and where they can be used to achieve the greatest return.

Ever greater broadband speeds, new video streaming technologies, open source architecture
and the continual convergence of both fixed and mobile devices; TV’s, Music Stations,
PC’s, Games Stations, Phones, PDA’s, Still Cameras, Video Cameras, etc, means that
the best marketing solutions are constantly in a state of flux and you have to constantly
keep your eye on the ball to make sure that you don’t get left behind by your competitors.

Rixen has a wide experience of the best mix utilisation of these customer interfaces to generate the greatest impact for the least expenditure. There is no golden rule and every industry needs to adopt a number of disciplines for the best results. Our focus is to provide the most effective on-line and
off-line solutions, which create real value for our clients to enable:

• Continuous e-growth
• The strengthening of your existing propositions
• Alignment with your future e-business plans.
• Continual improvement, adapting to the changing technologies and needs of the market.
• Measurability

Internet Marketing Strategy

Our experienced consultants can assist you in the development of a
fully integrated and holistic marketing plan for your organisation.
We will consult with you to know more about your business and issues facing
your company or industry and help you to plan and deliver your core objectives.

Lead Generation

Rixen will suggest proven online marketing techniques which have been shown
to significantly increase qualified traffic to your website. We can apply simple
adaptations to your existing web pages to improve the way in which the
search engines index your site, thereby increasing site visits at
no real extra cost

Rixen offers you a wide selection of information technology services including
Internet Marketing, Website Design, eBusiness Solutions, Software Consultancy,
Software Development, Handheld Application Development, Networking and
Hardware Solutions, Training and Reporting.

Whatever your marketing needs Rixen can assist.